Manstore M703 Range

The stunning new Manstore M703 range is underwear designed to suit the mood. Available in black or bright blue which sparkles wickedly choose from the Micro Brief or String Tanga. The single layer...

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Olaf Benz RED 1618 Range

Just arrived is this stunning 3 piece RED 1618 Range of designer undies by Olaf Benz. Choose from the T-Shirt, Mini Pant and Leggings in 4 must-have high shine colours; Siren, Dove, London and Donkey. This...

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Body Art Evia Range

This sexy and see through Evia Range for men by Body Art is a premium fashion collection which will be sought after by only most stylish of customers. No doubt such savvy shoppers will be on the prowl...

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HOM Sport N Colours Low Mini Brief

This Sport N Colours Low Mini Brief by top men's designer undies brand HOM comes in a classic cut and is ultra stylish. Available in Black, Grey and Navy the cotton modal fabric is ultra supple...

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MANstore M562 Range

The M562 Range is a wild collection by MANstore that features a rare snow leopard print in a 3 piece collection. Choose from the Tower String, Sprint Pant and Micro Pant that has a smooth fabric in...

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HOM And Alexi Mabille Underwear Preview

Category : Videos

We are really excited to be able to show you an early preview of a new collection that has been created in collaboration with designer Alexis Mabille and top men’s underwear brand HOM that won’t be hitting the shelves until March 2012.

This limited edition men’s collection of underwear, swimwear and loungewear is designed by French Fashion designer Alexi Mabille. Putting his own unique twist on classic HOM designs Alexis has come up with some stunning lines that certainly show off French design at it’s best.

Bruno Banani SS12 Preview

Category : Videos

The new Bruno Banani Spring/Summer 2012 collection will be available to buy at DeadGoodUndies between November 2011 and April 2012. The new range will include many more colours and styles than are shown in this exclusive preview video, but we couldn’t wait to show you it.

The new underwear styles will include Fireworks, Mystery Shadow, Lazy Day, Pixel Party, Invasion, VIP Ticket, Cosy, and Orient Express. later in the season will see the swimwear collection which will include Waterproof, Scotch, Nirvana, Wild Water, Life belt, and Aloha.

The collection is modelled by one of our favourite regular models Matt Carlin.

Equmen Mapping Tops

Category : Mens Underwear, Videos

Equmen is an Australian brand offering a range of high performance underwear and undershirts designed to sculpt, structure and energise the body.

Equmen Core Precision Helix Mapping T-Shirt

Equmen Core Precision Helix Mapping T-Shirt. The Core Precision V-neck T-Shirt improves muscular alignment and posture while supporting your core muscles leaving you looking more streamlined and feeling energised. Despite offering a super close, second skin fit, the White top prevents overheating with targeted ventilation panels around the body. The tactile fabric wicks moisture away from the body to avoid any unsightly and uncomfortable wet patches even when worn underneath other layers.

Equmen Core Precision Helix Mapping Singlet

Equmen Core Precision Helix Mapping Singlet. The Singlet adjusts to your body shape, improving and structuring along the way, the carefully positioned panels that feature at key areas of the vest targeting core muscles for improved posture. This energising vest is ideal for sport as it actively helps to control body temperature with its moisture wicking fabric, and enhances circulation for effective delivery of nutrients and oxygen to muscles. The fabric is super soft so your comfort is never disregarded and care instructions are printed directly onto the fabric to maintain a streamlined finish.

See the full range of mens tops by Equmen now.

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HOM 2011 Preview

Category : Videos

The video shows a preview of the new HOM 2011 underwear collection with all pictures used taken from Dead Good Undies most recent photoshoot with model Liam H.

Be the first to see the new HOM collection.

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X-Factor The Reason Doreanse Photo Shoot

Category : Photo Shoots, Videos

Band members from The Reason who were recently performing on The X-Factor have been modelling the Doreanse 1761 boxer brief for a photo shoot for the Gay Times magazine.

The 1761 boxer brief by Doreanse may look like your average pair of undies but there is a slight surprise. Inside the pouch there is a trimmed oval hole covered with an exterior second layer of fabric which becomes accessible through a slit at the right hand side of the pouch for a contemporary twist on the classic ‘Y’ front design. Deep panels of mesh material cover the sides of the thigh running from the waistband to the extra wide leg hems.

See the video of the photoshoot plus interviews with The Reason.

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