François Sagat launched his brand Kick Sagat in 2013. With the help of Instagram and Twitter, his first collection of t-shirts and accessories, launched in 2013 and sold exclusively on the Internet, was sold out in a few days.
His second collection was a range of basic sportswear in innovative materials such as Microfiber and Spandex in selected colours (candy pink, royal blue, orange, and bright yellow) covering a full range of pastel to near-neon. The selection of pieces was expanded to cover tank tops, briefs, boxer briefs, and jockstraps.
This Boeing Brief has a wider cut than most briefs. It features black mesh panels on the front and rear and contrasting grey and white panels. This brief is made from a soft cotton material with a metallic look waistband. The pouch is a cup style pouch that provides your manhood with plenty of support.
This Lifeforce Brief has a wider cut than most briefs. It features mesh panels to the side and rear that are further enhanced by the cut out panels on the front and rear. This gives the Lifeforce brief a sporty and sexy look. This brief is made from a soft cotton material with mesh panels and a narrow soft waistband. The pouch is a cup style pouch that provides your manhood with plenty of support.
Finally, this Meteor Brief has a wider cut than most briefs. It features black mesh panels on the front and rear and contrasting black, gold and white panels. This brief is made from a soft cotton material with a metallic look waistband. The pouch is a cup style pouch that provides your manhood with plenty of support.
Shop the full range of men’s designer briefs by Kick Sagat now.
The French designer men’s underwear revolution began in 1968 with HOM being one of the first brands to develop lingerie for men and add a dedicated designer sporty underwear range. This 2 piece Aristo Brief Range sees Navy and white given the ultra chic look in fine stripes across these sensational male briefs.
This Aristo Mini Brief HO1 come in a fantastic modal fabric which is gloriously soft with an irresistible silky finish. They come with a masculine contrasting elastic waistband and these underpants have a horizontal opening topping the twin layered pouch.
This Aristo Comfort Micro Brief is a skimpier bikini style of underpants which is great under any choice of trousers. The light material is used in two layers at the front center to grant more support and stitched to the left hip is a capital ‘H’ logo creating a chic finale. These undies have a fabric waistband to make the most of the pinstripe pattern.
Shop the full range of men’s designer briefs by HOM now.
The Micro Brief is a men’s swimwear cut that is always a favourite amongst fans of the designer brand HOM. The micro’s simple styling and plain block colours make it a hit for holiday makers and pool goers alike. Available in 2 styles and a range of bold colours this is a holiday essential.
This Marina Swim Micro Brief features a light secondary layer is stitched behind the pouch on this swimmer while a centralised interior drawstring ensures this bikini style slip stays put. This classic swim option is perfect for laps or the beach and is completed with a subtle brand tag suspended at the hip.
This Marina Swim Micro Brief 01 comes in a classic cut that is slightly skimpy but will still be a hit with traditionalists. Bright colour options are great for getting you noticed on busy beaches, while a lined front and interior drawstring complete this swimwear for men.
Shop the full range of men’s swimwear by HOM now.
MANstore are a designer men’s underwear brand that produce great fabrics in wonderful shapes, naughty designs and tantalising transparency. The 2 piece M601 Rainbow range consists of the Pant and String in a range of bold colours including Cyan, Chilli, Fuchsia, Sunset, Crocus, Blush, Capri and Lime.
This M601 Rainbow String have a single layer of material for a super sheer effect. The narrow pouch will please fans of this brand’s Tower designs and the fabric waistband tapers to a 2cm thong back.
This M601 Rainbow Pant feature a silky microfibre that caresses the skin in one see through layer. The boxy shape of the shorts offers lots of coverage but is admirably modern and they come with a flat and comfy fabric covered waistband. A brand logo is stitched above the gently shaped pouch.
Shop the full range of men’s designer undies by MANstore now.
Are you a peacock poser or a slinky lynx? Top designer men’s undies brand Bruno Banani have just released this stylish Animal Show Hip Short available as either the plumes of peafowl or a fierce lynx print depending on which fab colour option you opt for.
These Animal Show Hip Shorts Fluidly are made from a smooth microfibre which is light and silky. A half centre seam and dual layer front ensures the pouch is supportive, while an elastic waistband is hidden by the shortie’s bold body fabric.
Shop the full range of men’s designer undoes by Bruno Banani now.