Joined by a single cause, comfort, sloggi introduces the world?’s first brief made from extra-combed cotton spun around elastic Lycra in 1979. Offering complete freedom of movement, while keeping its shape wash after wash they have sold over 1.3 billion pairs of underwear.
35 years later Sloggi are still the world’s number 1 underwear brand and they have just released their stylish men’s Spring 14 collection.
I’m Your Brief is made from the softest stretch cotton accompanied by super flat seams. This midi men’s underwear is great for daily wear. The storm blue waistband and trim add a sophisticated dash of colour.
This Newport Hipster 02 is functional, comfy and very stylish. It’s navy fabric with a grey striped panel at the thighs and red trim is really attractive and its cotton and elastane blend makes it easy to wear too.
Be sure to check out all the latest new men’s styles by Sloggi now.